At Peter and Jane we love colourful clothes for happy active children. Our favourite labels are Danish kids clothes designers Katvig, Molo, Smafolk and British label Brights and Stripes; each combines top quality with funky retro styling and colourful print.
Our aim is to provide the fashion conscious family with a choice of colourful, practical and above all top quality original clothing for each unique child.

Lots of new Smafolk baby wear just in! From £12.99
FREE delivery for UK orders over £40
About our labels
At Molo, kids come first, and their clothing reflects this passion. The fit of the clothing allows freedom of movement while patterns of stars and polka dots make these funky designs such show-stoppers.
The whole zoo has been let loose at Smafolk with squirting elephants, cheeky monkeys and fat hippos. Their retro colours and designs are fast becoming a bestselling label at Peter and Jane.
Katvig’s designs are courageous and dare to be unique making them one of Scandinavia’s leading childrenswear labels. Katvig is an organic childrens fashion clothing company with a holistic outlook on life, which fights to set new standards for what children and nature should be exposed to. Happy colours and uncomplicated aesthetics are recurring motifs in Katvig’s design.
Brights and Stripes is an up and coming British design label giving the Danes a run for their money. Their prints are absolutely stunning with colourful rainbows and the brilliant and popular multi-bird. 
Swedish label Lipfish is new to Peter and Jane this year and is in actual 3D!!! As their slogan goes, they make 'Clothes that make you happy'. Every item has dangly legs, tails and fluffy manes....such fun for everyone.
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